Struggling to Find a High-Margin Product? Learn Why Custom Table Covers Are a Win for Distributors

The promotional products business challenges you to find profitable, repeatedly in demand, and easy-to-sell products. While perennial top products like pens, t-shirts, mugs, and totes are popular, they're also crowded categories with slimmer margins.

Every business, school, hospital, and foundation attends events, trade shows, or hosts guests. Each is an ideal time to enhance their visual presence with an often-overlooked custom table cover. Table covers are essential and incredibly versatile display items. They offer distributors exactly what they need—strong margins, repeat sales, and broad client appeal.

Let's explain why table covers are one of the smartest product lines you can carry.

Why High-Margin Products Are Key for Distributors

Margin isn't just about profit—it's about flexibility and long-term success.

• More money per sale gives you breathing room to invest in better customer service, marketing, or team support.
• Improved cash flow helps you cover costs, stay agile, and confidently pursue growth opportunities.
• Less reliance on volume protects your business during slow seasons or economic dips.
• Faster reinvestment means expanding your product catalog or trying new strategies without extra financial strain.

In short, focusing on high-margin products like table covers strengthens your entire business model.

Why Custom Table Covers Are a Distributor's Best Friend

From branding to functionality, table covers hit the sweet spot of promotional value and profitability. Here's why they stand out:

1. High Customization Drives Value

Table covers are fully customizable—with logos, color-matched branding, custom layouts, and even variable messaging. The more personalized the product, the higher the perceived value. Businesses are willing to pay more for custom covers that reflect their brand and make their event presence shine.

FLS table covers are printed on 7.5 oz premium knit polyester, offering vibrant, long-lasting color with water-based dye-sublimation inks. These covers maintain their quality after 10+ washes and repeated use, which makes them perfect for clients with recurring events.

2. Bulk Orders and Repeat Sales

Table covers are typically purchased in batches—especially around major events, trade show seasons, or corporate rebrands. At FLS, quantity discounts begin at just 12 pieces and scale up to 1,000+ units, making them easy to price competitively while protecting your margins.

One standout example is Goal Zero's 2011 major push into Sam's Club and Costco. They used custom 4-foot table covers and branded custom-sized table covers to transform their in-store display. What could have looked like products stacked on pallets became a clean, cohesive brand experience—a "shop within a store." The result? They exceeded sales targets and secured major VC backing.

That's the power of visual branding done right.

3. A Product You Can Sell Across Industries

The versatility of table covers makes them easy to pitch. Often used at:

• Trade shows
• Job fairs
• Product launches
• Fundraisers
• Conferences
• Retail activations

Whether you're working with a local startup or a Fortune 500 brand, these covers provide a cost-effective, reusable solution for in-person marketing—which means steady demand.

FLS offers multiple standard sizes of draped, fitted, stretch, and convertible styles. Downloadable PDF templates are available for all styles, making design easy and production fast.

Custom Table Covers: High Impact, Low Hassle

Here's why promotional table covers are such a hit with end-users—and why they're even better for distributors:

• Large branding area that guarantees visibility
• Professional presentation for any setup
• Reusable design with wash durability and wrinkle resistance
• Fit any theme or event thanks to full-color customization
• Pulls people in—a well-designed display sparks conversations

Plus, when clients update branding, launch new campaigns, or onboard new reps, they'll need more. That's your opportunity to build a consistent, repeatable business.

FLS Banners: Your Table Cover Partner

✅ High-Quality Prints, Real-Time Proofing

Our online reseller portal lets you upload artwork and design covers in real time, review instant proofs, and track production—all in one place. It even stores past orders and logos to make reordering fast.

Using our web-to-print system, approved designs jump the production line, helping you easily meet tight deadlines.

✅ Fast Turnaround + Flexible Shipping

Need it in a hurry? Standard production on orders of 25 pieces or fewer takes just three business days. Rush orders are available as fast as next-day turnaround. We ship via UPS by default, with FedEx available on request. Shipping can be prepaid, added to the invoice, or billed directly to a UPS or FedEx account.

✅ Made in the USA, Eco-Conscious by Design

FLS manufactures and prints exclusively in the USA, so you benefit from faster lead times and consistent quality. We've also reduced our waste stream by over 80% through smarter processes and material upcycling. All covers are printed with low- or no-VOC water-based inks, making them a greener choice for your eco-conscious clients.

Ready to Add a Profitable Winner to Your Product Line?

Distributors looking to grow need more than trending items — they need dependable, high-margin products that keep selling. Custom table covers deliver on all fronts.

Partner with FLS Banners to get wholesale pricing, a proven ordering system, and product quality that brings clients back.

📞 Contact us today to request bulk pricing and learn how easy it is to start offering top-tier custom table covers.

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1. Custom Table Cover Fabric & Tablecloth Fabric

2. Custom Tablecloth Sizes for Events & Trade Shows